Bear Threads: A New Brand for Men Who Celebrate Their Bodies
Bear Threads, a new clothing line for men, burst onto the scene in April 2025. The brand was founded by JD, an entrepreneur who sought to channel his creative passion into a clothing line that celebrates the male form.
Bear Threads’ initial collection is designed to empower men to feel confident and sexy in their own skin. The brand’s philosophy is rooted in the belief that men’s fashion shouldn’t be confined to traditional styles like khakis and polo shirts. Instead, it embraces the diverse and expressive world of men’s clothing, including tank tops, short shorts, harnesses, and the staples of gay men’s fashion: underwear, jockstraps, and speedos.
The garments are crafted to accentuate the body, rather than hide it. Bear Threads aims to provide men of all shapes and sizes with clothing that makes them feel good and shows off their best assets.
According to JD, “Life is short. Too short for khakis and button up shirts. So wear something tight, wear some shorts that barely cover your nuts, and try a speedo that shows off the goods.” Bear Threads is a brand for men who want to do just that—celebrate their bodies and wear clothes that make them feel great.
bearthreads.com
instagram.com/bearthreadsclothing – facebook.com/BearThreadsCo – bearthreads.bsky.social
The Bear Threads Philosophy
The brand’s mission is to inspire men to embrace their bodies and express themselves through fashion. Bear Threads’ designs are a testament to the idea that confidence is the most attractive thing a man can wear. The clothing is meant to be a tool for self-expression and a way to celebrate the male form in all its glory.
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